The Monocle Daily

US government shutdown, alcohol to keep air passengers happy and Palestine’s Taybeh Brewing Co

30 snips
Oct 3, 2025
Madis Khoury, a trailblazer as the Middle East's first female brewer and a representative of Taybeh Brewing Company, shares her family's inspiring journey in the West Bank. She discusses the brewery’s challenges under occupation, from settler attacks to water shortages. Madis highlights her collaboration with BrewGooder to expand in the UK and fund community projects. The conversation also delves into the importance of investing locally while maintaining hope for a peaceful future amidst ongoing adversity.
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ANECDOTE

Founding Story Of Taiba Brewery

  • Taiba Brewing began as a home hobby and became the first microbrewery in the Middle East in 1994.
  • Madis Khoury describes family efforts and Yasser Arafat's blessing that enabled the brewery's founding.
ANECDOTE

A Woman Running A Middle East Brewery

  • Madis Khoury says she is the first and only female brewer in the Middle East and faced early resistance.
  • She reports growing acceptance, especially among younger hoteliers and restaurateurs after 18 years in the business.
INSIGHT

Collaboration As Market And Storytelling Tool

  • Collaboration with BrewGooder linked Taiba's story to UK markets and a charitable mission.
  • Madis hopes the lager will spark curiosity about Palestine and encourage peaceful visits.
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