In these "Mini Moments" we pull some of my favorite and most impactful mini lessons from past episodes of the Made for More Podcast to give you a quick digestible lesson in under 10 minutes. If you liked this mini moment, check out the rest of this full episode here - https://podcasts.apple.com/us/podcast/made-for-more-with-amanda-kolbye/id1529443551?i=1000552425882 Summary Positioning your business & brand isn't always about being the most expensive, luxurious offer on the market. There are actually 4 factors to consider when positioning your brand as the go-to in your particular corner of the market, and that is what we get into in this mini moment. What are the factors? You can consider the unique characteristics of your service, the price and value of what you offer, the quality and brand reputation, and how you compare to competition. When you clarify your unique position in the market and claim and communicate that, you are going to be able to become the go-to for exactly what your ideal clients want and need. Our Favorite Quotes "You have to decide intentionally how you're going to position yourself in the market, and then go and dominate that." Thanks for listening, and if you like what you've heard, I would greatly appreciate you shaing this episode with your friends or on your Instagram stories (and tag @laptop.lifestyle.co)! There are so many amazing women who need to hear this message and who are working to build their dream lifestyle, and I'd love you to help me spread the word. Resources and links mentioned in this episode: Laptop Lifestyle Co Links: Website Instagram Tik Tok YouTube Channel

Mini Moments Ep 84: The Factors To Consider When Positioning Your Brand