Episode 16: Building a Relationship with Your Distributor

Chris Psuik is Vice President at Dora's Naturals, a DSD (direct store delivery) distributor that distributes brands like GT Kombucha, Remedy Organics, Matchabar and Harmless Harvest. In this episode of In the Sauce, Ali and Chris talk about how a brand can work more effectively with its distributor and what mistakes growing food companies should try to avoid — They're joined by Sean (also from Dora's) and Courtnie (Haven's Market Manager) to talk about grocery buyers, categories, promotional schedules and the road to success.

In The Sauce is powered by Simplecast.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.