

#102 – Quick Chat with Pat Walls of Starter Story
10 snips Jul 19, 2019
Pat Walls, founder of Starter Story, shares insights on quitting his job to focus on bootstrapped businesses, finding first 10 paying customers under a month, juggling multiple projects, monetization strategies, competition in entrepreneurship, and the importance of focusing on impact.
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Building Pigeon From Need
- Pat Walls built Pigeon, an automation tool for Gmail, to save time managing emails for his site Starter Story.
- He launched Pigeon a month and a half ago and quickly got 10 paying customers mainly through pre-launch efforts.
Failed Invoicing Startup Story
- Pat's initial startup was a business invoicing tool aimed at small e-commerce companies.
- Despite interest, customers never fully adopted it, leading to its failure and YC rejection.
Starting Starter Story Journey
- After his first startup failed, Pat started Starter Story, an interview site inspired by Indie Hackers.
- He focused on e-commerce entrepreneurs and posted interviews regularly to grow content.