UX Cake
Better Cross-team Collaboration - Made Fun!
Feb 20, 2018
Experts in teamwork, David and Mary Sherwin, join the podcast for a fun conversation about better cross-team collaboration. They discuss the importance of active intention in team collaboration, building better teams with rituals and open communication, overcoming challenges in cross-team collaboration in UX research, and the benefits of collaboration on the organization as a whole. They also recommend the book 'Thanks for the Feedback' and mention their mailing list and upcoming book release.
42:56
Episode guests
AI Summary
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Collaboration between different research teams is crucial to enhance the customer experience in retail companies.
- Communicating time requirements and desired outcomes can facilitate collaboration and align priorities among teams.
Deep dives
Importance of Collaboration in Team Building
Collaboration between different research teams, such as marketing research, CX research, and UX research, is crucial to enhance the customer experience in retail companies. While teams may be busy with their own projects, it is important to highlight the shared customer and the potential benefits of collaboration. By sharing stories and evidence of the overlap between digital and physical touchpoints, teams can recognize the blurriness and mutual impact of their work. Communicating specific time requirements and desired outcomes can facilitate collaboration and align priorities among teams.
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
