BYJU'S Masterplan to Become Global Edtech Leader

In this second episode of BWM Podcast, Caleb and Pankaj discuss current situation at BYJU's and their future plan of going global.   BYJU's recently revealed their numbers for FY-21 and it's revenue from operations barely grew  4% to Rs 2280 crore in FY21 from Rs 2,189 crore in the previous fiscal year (FY20). However, the company’s losses ballooned 14.9X to Rs 4,564 crore during the same period.  After this announcement, BYJU's fired 2500 of it's employees and announced a plan to become profitable by March 2023.   According to Divya Gokulnath, co-founder of Byju, the company will start concentrating on establishing brand awareness abroad through new collaborations and hire 10,000 teachers for both its Indian and international operations.  "We have designed a path to profitability which we plan to achieve by March 2023. We have built significant brand awareness throughout India and there is scope to optimise marketing budget and prioritise the spends in a way that it creates a global footprint. Second is operational cost and the third is integration of multiple business units," Gokulnath said.  Along with this, company is now looking at global markets like US, South America and Europe. In this direction, BYJU's has acquired rights to become principal sponsor of FIFA World Cup 2023.