On this episode of the Silicon Slopes Podcast, Clint meets with Trevor Crump, who is the co-founder of Bestie. Trevor shares insights to capturing a market and scaling it, growing a business in Utah, and how scale can be highly dependent on customer loyalty. They talk about the psychological intelligence that goes on behind the scenes in business and how nine times out of ten, the best business is the one solving a specific problem in the market. Trevor and Clint discuss marketing on social media and how the algorithms on different platforms can affect audience engagement. They also talk about the massive brands coming out of Utah and why the movement is expanding every day. Tune in to learn more! "Tech is so different than running brands and services. Tech is different but it's a fun different for sure...If you can do it right, it's worth a lot more money than your multiples or much higher in those spaces."