Level Up Creators Podcast Want to build a scalable community? Start doing this first with Bri Leever
16 snips
Jul 4, 2025 Bri Leever, a community strategist, helps coaches and creators build vibrant online communities. She reveals the vital shift from education-centric to connection-focused communities. Bri highlights the importance of effective onboarding and developing member-leaders for retention. She also discusses the role of AI in enhancing community experiences while cautioning against over-reliance on tech. Plus, listeners are treated to her thrilling near-miss shark encounter, blending business insights with exciting life adventures!
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Bri's Accidental Community Career
- Bri Leever accidentally became a community builder by creating a vibrant ambassador program for a fashion brand.
- She reflects on how community was deeply tied to sales goals, making it a complex experience to manage.
COVID's Impact on Communities
- COVID boosted online communities but the surge didn't sustain after in-person events returned.
- Communities adding in-person experiences alongside online ones see better ongoing engagement and retention.
Thrilling Shark Encounters
- Bri recounts a recent encounter with adolescent tiger sharks while scuba diving in Hawaii.
- She shares a previous scary moment free diving in an underwater tunnel with a reef shark approaching.
