The Jordan Harbinger Show 605: Aaron Levant | NTWRK Shopping with Culture's Creators
Dec 28, 2021
Aaron Levant, Founder and CEO of NTWRK, dives into his fascinating journey from graffiti art to streetwear entrepreneurship. He candidly shares the lessons learned from overcoming dyslexia and defying the educational system while building ComplexCon. Aaron explains the importance of competition in fueling his drive and the chaotic nature of investing in creative industries. He advocates for taking risks in business, emphasizing the balance between ambition and practicality. Through his story, he highlights the need for innovation and direct customer engagement in today’s shopping landscape.
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Unconventional Path to ComplexCon
- Aaron Levant's unconventional path began with graffiti and streetwear, not corporate ladders.
- He created ComplexCon, a massive streetwear convention, after building Agenda, a successful trade show.
Defiance as a Driving Force
- A defiant nature often underlies interests in counter-culture activities like graffiti and skateboarding.
- Aaron Levant's rebellious youth and learning disabilities fueled his drive to challenge authority.
Struggles with Dyslexia
- Dyslexia made school challenging for Levant, leading to negative experiences and feelings of inadequacy.
- He was laughed out of class for his reading struggles and eventually got kicked out of school.