Todd Carpenter, SVP of Industry Relations at Styldod, shares his extensive experience in mortgage tech and real estate. He discusses how AI is revolutionizing real estate by automating photo compliance, detecting issues in listing images, and enhancing data extraction from photos. Todd highlights the evolution from virtual staging to cutting-edge AI tools that streamline listing processes, while also sharing insights on compliance automation and future MLS integrations. His journey reflects the industry's shift towards technology and innovation for better efficiency.
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question_answer ANECDOTE
Todd's Early Real Estate Start
Todd Carpenter grew up in a real estate family and started in the mortgage industry early on.
He gained initial tech experience by working for one of the first online mortgage lead generation companies.
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Blogging Connects Early Real Estate Tech
Todd created a mortgage blog and connected with early real estate bloggers to learn.
This helped him meet key industry figures and understand social media’s role pre-mainstream adoption.
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NAR’s Social Media Learning Curve
NAR initially struggled with social media knowing how to manage member conversations and crises.
Todd helped train NAR leadership and staff on social media usage and public interaction.
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In this episode of Listing Bits, Greg Robertson sits down with Todd Carpenter, SVP of Industry Relations at Styldod, to talk about the evolution of real estate technology—from mortgage lead gen to photo AI. They dive deep into how Styldod uses artificial intelligence to help agents with virtual staging, automate compliance workflows, and extract property data directly from listing photos. Todd also shares his career journey through early online mortgage startups, NAR, and RE.net culture to where he is today—working on AI-powered tools designed to modernize listing input and photo compliance for MLSs.
Key Takeaways
Career Journey – Todd shares his path from growing up in real estate, to working in mortgage tech, to leading social media strategy at NAR, and now serving at Styldod.
Photo Compliance and Automation – Styldod’s AI can detect and automatically correct issues like branding, people, pets, or license plates in listing photos based on MLS rules.
Data Extraction from Photos – The AI identifies room types, finishes, and furniture to help pre-populate listing details and property descriptions.
AI-Powered Listing Input – Discussion on how AI can assist in streamlining listing input and future MLS integrations without replacing MLS platforms themselves.
Visual Staging and Marketing Add-ons – Styldod enables decluttering, virtual staging, and style customization through a seamless workflow integrated into MLS photo upload processes.
Product and Pricing Models – Overview of different pricing approaches for MLSs, agents, and brokers—either as direct charges or revenue-share options.
Reimagine.AI – Styldod’s consumer-facing product with over 2 million users, offering swipe-based before-and-after image tools.
AI Search and Industry Disruption – Todd and Greg speculate on how on-device AI and generative agents may reshape search, SEO, and real estate monetization in the future