Episode 238 – 5 Reasons Your Lead Generation Isn’t Effective And How To Improve It

Are you wasting time chasing leads that end up being unqualified or clueless about your real value? In this episode, Matt and Kirk uncover 5 reasons why advisors’ lead generation isn’t working and how to fix it. You will learn how to shift your marketing tactics to start building relationships and stop chasing short-term leads. In this episode, you will learn: The difference between leads and relationships How to start marketing on your audience’s terms (and not your terms) Tangible ways to build relationships and solve your audience’s pain points Ways to give your audience multiple engagement options –- and why this is important And more! Tune in now for 5 ways to improve your lead generation! Resources: Top Advisor Marketing Brought to you by: iris.xyz