Keep your friends close but your merchants closer 👫. You’ll gain a leg up on the competition on Walmart.com by taking advantage of merchant-controlled opportunities, or chances to get your brand and products featured in eye-catching sections on the site. 👀 Walmart.com recognizes that conversions are much more likely during Q1 when consumers have a “new year, new you” mindset. Capitalize on this trend by planning your budgeting and advertising well in advance so you can capture more sales. 📊 A word of advice from Michelle and Delaney is to be mindful of the relationships you forge with Walmart.com merchants and your strategies you utilize on the site. 🧠 It’s not too late to win this Q1, so join us as we discuss how you can surge your sales on Walmart.com. 📈 Topics include: -New additions to Walmart.com (00:00:44) -Advertising strategies and products to prioritize (00:06:09) -Updating content and creative for product displays on Walmart.com (00:15:08) -Researching keywords (00:16:39) -All about Walmart Connect (00:19:10) -Search brand amplifiers (00:20:10) -Tracking month over month with share of voice data (00:24:00) Featuring: -Michelle Long, Walmart Advertising Manager, VENDO -Delaney Nicol, Strategic Account Manager Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth podcast for weekly episodes every Tuesday! ➡️ YouTube (click "subscribe" above) ⬆️ ➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=5AVLZXLlRNGoi0ywl9rHgw&nd=1 ➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-podcast-protect-your-brand-sell-more/id1512362107 ✅Want a FREE audit of your Amazon or Walmart business ($1199 value)? Claim here and one of our specialists will be in touch: http://vendocommerce.hubspotpagebuilder.com/get-in-touch-with-vendo-0 📞 Contact Us: hello@vendocommerce.com www.vendocommerce.com/contact 📧 Subscribe to our email newsletter to learn more about how you can optimize your online Amazon and Walmart businesses: www.vendocommerce.com/subscribe-to-newsletter Protect Your Brand & SELL MORE!™ #VENDO #ProtectYourBrand #SellMore #Walmart #Advertising #NewYear #NewYou #Q1