No money in the marketing budget? There’s a way around that.

For newer and smaller businesses, relying on content, word of mouth, and other organic marketing is normal (and smart!). But at some point, you’ll hit that growth plateau. With rare exception, most businesses have to invest in marketing to see results.

But what if you don’t have any spare revenue? What happens then?

You get creative, that’s what.

Today, we lay out a plan for funding paid marketing — without actually cutting into your current revenue. At all. Sound impossible? Nothing in entrepreneurship is impossible!

The key is to think outside your normal business model and products/services, and tap into a source of cash you might not have thought of. Sound mysterious? It’s actually pretty simple. Once you hear what it is, you’ll know how to level up your marketing without losing a dime.

Click Play!

SUBSCRIBE ON APPLE PODCASTS

Stitcher | SoundCloud | Podcast Feed | How To Subscribe

Give us a Rating & Review

Today’s Sponsors

SYFOB

Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA.

WebinarNinja

Share what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in assets like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, you can use WebinarNinja at no cost with our FREE plan. No credit card, no expiration; just a basic version of WebinarNinja you can use as long as you like. Just head to webinarninja.com

The post MBA2066 How to Have a Marketing Budget With Zero Dollars appeared first on The $100 MBA.

The irritating interruptions of real life: An interview with Sabaa Tahir