As business owners with a podcast, one of our main goals is to get our listeners that are prefect fits, to raise their hands and say - “Hey, I want to work with you. I think you can help me”. This episode is all about that. How do you create something of value and transformation that gets your ideal client to raise their hands.  

In this episode you will:

• Learn what strategies business owners use with their lead magnets
• Understanding how to avoid some of the basic lead magnet mistakes podcasters make
• Learn to look at your lead magnet with fresh eyes & why it is really important you do that
• Take a deeper look at podcasting and being a digital media influencer. 
• We answer a question about why the basic requirements of a business is an email list.
• Rethink your lead magnet by getting inspired by a bbq restaurant example.
• Understanding your message and improving your website for your target audience.
• Hear us talk about the online assets you need to have when you have a podcast. 
• Learn how you could use a quiz as a lead magnet to your podcast listeners.
• Think differently about getting your ideal prospect’s contact information.
• We talk in-depth about how to get listeners of your podcast to take action and download your lead magnet.

All this and more, on this week’s episode of  Should I Start A Podcast. 

Psst … make sure you listen to the end … I’ll break down this episode to give you 3 small steps you can execute right now to help you take this listening experience into execution experience. Enjoy the show. 

After you listen to this episode I would love you to do 3 small steps that will help you sort out the lead magnet for your podcast: 

1. What are the Top 10 mistakes your audience is making. Lead magnet, consumable. What is yours? 
2. Think about what kind of content you could deliver your email subscribers that is unique and wantable. Make a list. 20 minutes.  
3. Create image templates for your top 10 ideas.

What you pick as your strategies to grow will depend on where you are at in your business. Pick the strategy that is right for where you are at and not for where you want to be. 

These are 3 small steps that if you execute, irrespective of where you are at in your business and podcasting journey will make a huge impact on your making your podcast more profitable & more impactful. 

If this is the first episode you’ve listened to all the way to the end or if you are a regular, thank you … I love that you are here. Check out our back catalogue on  ShouldIStartAPodcast.com, subscribe to the show and give me a review and rating, it really helps us get found more. 

If you are a business owner podcaster and want to join others just like you in a group where we share tactics & ideas on what’s working (or not) for us when it comes to using our podcast in the best possible way. For more on that go to wearepodcast.com/group … it is free. 

We Are Podcast 2022 - It is happening this year. For the latest announcements on Australia’s first podcasting conference for business owners, join the free group wearepodcast.com/group 

Stay tuned next week when we going to cover what are the requirements to call yourself a “Professional Podcaster”. This includes how you present yourself, conduct your interview and talk about your business. So, don’t forget to subscribe to the show to get that episode as soon it gets released. Until then, much love.