Amazon, and the rest of the world has changed a lot since the last edition of John Rossman’s bestselling book on leadership and innovation, The Amazon Way. The updated 3rd edition has hit the digital and physical shelves, and the author joined Peter to talk about how those changes have impacted the classic leadership principles that made Amazon the innovators they are. In this new era, Amazon’s experiences through massive growth have demonstrated that some changes need to be made, changes that are instructive for brands that are riding a wave of change themselves.
Unpacking the Digital Shelf