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Morning Brew Daily

How O.J. Simpson Changed Media & The $25B Lunchables Market

Apr 12, 2024
26:29
Snipd AI
Exploring O.J. Simpson's media influence, Lunchables' impact on schools, AI Pin reviews, worth of private schools, embezzlement scandal in Vietnam, and Wrexham football team's storybook season.
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Podcast summary created with Snipd AI

Quick takeaways

  • The O.J. Simpson trial transformed American media, shaping 24/7 news coverage and paving the way for celebrity-driven reality TV culture.
  • O.J. Simpson's groundbreaking marketing move with Hertz set a precedent for athlete endorsements, driving a 50% profit increase for the company.

Deep dives

Impact of OJ Simpson on American Media

OJ Simpson's trial in the 90s revolutionized American media, with over 150 million viewers tuning in for the verdict. His case empowered 24/7 news coverage, highlighted the narrative power of true crime stories, and influenced the rise of celebrity-fueled reality TV culture, even paving the way for the Kardashian empire.

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