Rebel Entrepreneur Mini Experiments and Selling Before You Create
Sep 13, 2023
Discover how a writer in Tokyo used mini experiments to test the demand for her novel, and how she sold it before finishing it. Learn about the challenges of printing and shipping limited edition hardcovers, organic marketing strategies, and the importance of cold outreach and making clear requests.
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Test Ideas Early with Mini Experiments
- Run mini experiments to validate your ideas and avoid uncertainty.
- Sell your product before creating it to prevent common pitfalls entrepreneurs face when selling after creation.
Selling a Novel in Serial Email Form
- Sarah serialized her 500-page novel via daily emails over 18 weeks, selling subscriptions before publishing.
- She offered tiers including ebook, paperback, audiobook, and limited edition hardcovers to engage fans.
Value Beyond Physical Products
- Adding experiences around a product creates more value and deeper customer engagement.
- The simplest offering, like daily story emails, often delivers the highest perceived value to customers.