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The Big Story
The long, strange trip that ended with Tim Hortons pizza
May 10, 2024
Explore the identity of Tim Hortons with the introduction of pizza in Canada. Is Tim Hortons truly Canadian or just another global food chain? Discuss the conflicts and reactions towards Tim Hortons pizza. Analyze Tim Hortons' marketing strategies and its role in Canadian identity. Discover the relationship between the 'Tim Hortons voter' and Canadian politics. Can Tim Hortons be both a Canadian staple and a soulless global brand?
19:30
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Quick takeaways
- Tim Hortons has evolved from a local coffee shop to a global fast-food chain offering diverse menu options.
- Tim Hortons symbolizes Canadian identity in marketing campaigns, but also raises concerns about commercializing cultural heritage.
Deep dives
The Evolution of Tim Hortons
Tim Hortons has transitioned from its humble beginnings as a reliable coffee and donut shop with Canadian roots to a multinational corporation under changing ownership, now aiming to expand globally by offering a diverse menu beyond traditional items like double doubles and donuts, encompassing pizzas, sandwiches, and international options like chili chicken. Despite its corporate evolution, Tim Hortons still maintains its presence in small town settings, serving as a gathering place for the community.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode