Collisions YYC Justin Caskey, Transforming Service Business With Technology
In this episode, Justin Caskey, CEO and Founder of OpenCycle Technologies, returns to Collisions YYC to share how his team transformed a 35-year-old acoustical engineering firm into a globally scalable AI platform.
Justin and Tyler explore what it takes to:
- Rebrand and reposition a legacy firm without losing trust
- Build a platform that unites experts in sound, dust, emissions, and light
- Transition from consulting hours to outcome-based and subscription pricing
- Manage the cultural and organizational shifts of digital transformation
- Embrace “co-intelligence” as a model for combining AI and human expertise
- Navigate Alberta’s industrial and regulatory landscape as a testbed for global innovation
- Secure support from the University of Alberta Innovation Fund
- Create space for discomfort, upskilling, and asking better questions
If you’re evolving your business model, innovating within a regulated industry, or curious about Alberta’s next generation of platform companies—don’t miss this conversation.
This episode is brought to you by clearmotive marketing. When it comes to marketing that truly matters to your business, clearmotive is your go-to partner. With a proven track record of more than 15 years, they understand what makes your business tick. Learn more at https://www.clearmotive.ca and discover how clearmotive can help your marketing thrive.
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Host links:
Tyler’s website: https://www.tylerchisholm.com
Tyler’s LinkedIn: https://www.linkedin.com/in/tylerchisholm
Guest links:
Justin Caskey’s LinkedIn: https://www.linkedin.com/in/justin-caskey-31b81729/
OpenCycle Technologies’ Website: https://www.opencycle.ai
OpenCycle Technologies’ LinkedIn: https://www.linkedin.com/company/joinopencycle
Collisions YYC is a Tyler Chisholm original production // Brought to you by clearmotive marketing