From Spotify to Impact Investing: Anna Lundin of Norrsken VC

In this episode Fiona Alston interviews Anna Lundin, an investor at Norrsken VC, Europe's largest early-stage impact investor. They discuss Norrsken's mission, Anna's transition from Spotify to impact investing, the importance of funding in Africa, and the future of impact investing, emphasizing the need for profitability alongside social and environmental impact.

Takeaways

• Norrsken operates as a hub for impact entrepreneurs.
• Impact investing is resilient even in tough VC market conditions.
• Anna's transition to impact investing was driven by her desire to create a better future for her daughter.
• The VC ecosystem is about building networks and finding the right founders early.
• Norrsken is exploring investments in alternative energy sources like fusion and geothermal.
• The recent political climate has heightened the urgency for impact investors.
• Anna envisions a future where all investments consider impact and profitability.
• The choices we make in spending and investing can drive change.
• There is existing technology to capture 90% of CO2 emissions.
• Funding needs to be directed towards impactful innovations.

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