Is "the Pyramid" an Outdated Model for Donor Engagement?

Is the donor pyramid a dusty model that needs to be swept into the dustbins of history? In this episode, we spoke with fundraising consultant Claire Axelrad to discuss her recent revision of her popular article, RIP Donor Pyramid, in which she proposes a dynamic and exciting way nonprofits can align fundraising, marketing, and technology to create a vibrant culture of philanthropy. Read the full article, "RIP Donor Pyramid?": https://clairification.com/2021/08/23/r-p-donor-pyramid/ Connect with Claire: https://clairification.com/contact/ It's not too late to prepare for GivingTuesday or to fine-tune your strategy for digital fundraising. Get our Year-End Playbook here: https://www.givingdna.com/resources/2021-pursuant-giving-outlook-0-0 Looking for a full-service fundraising partner? Learn the secrets of creating an RFP that will help you find the right fit: https://resources.pursuant.com/rfp/resource Follow Pursuant on Social Media: https://www.facebook.com/pursuant https://www.linkedin.com/company/440882 https://twitter.com/Pursuant https://www.instagram.com/pursuantfundraising/ Go Beyond Fundraising, a podcast brought to you by the Pursuant Group, seeks to find the sharpest minds in fundraising, nonprofit marketing, and organizational leadership and create conversations that spark positive change. We exist to help determined nonprofits make an even bigger impact in the world through smart strategy, cutting-edge technology, and actionable data. Learn more at pursuant.com