How a 18 Year Old DAD Built A $3.2M Business Empire From His iPhone | Dontez Akram
Nov 6, 2023
auto_awesome
Tez Akram, a 24-year-old multimillionaire who was once homeless, shares his journey from teen dad to building a $3.2M business empire. Topics include mindset shifts, overcoming struggles, the correlation between gamers and entrepreneurship, religion's impact on life, self-awareness, and the value of finding the right partner.
Taking full responsibility for one's actions is crucial for regaining control and determining outcomes.
Perseverance, personal growth, and seizing opportunities are key to overcoming challenges and building successful businesses.
Tailoring marketing efforts to specific audiences and analyzing what works and what doesn't leads to better conversion rates and optimization of ad spend.
Deep dives
Taking Responsibility for Personal Power
The speaker shares the realization that blaming others gives them power over oneself, leading to a decision to take full responsibility for his actions. By doing so, he regains control and recognizes that his choices determine his outcomes. This shift in mindset empowers him to make positive changes, such as waking up early, going to the gym, and taking charge of his life.
Overcoming Challenges and Building Resilience
The speaker reflects on his early struggles as a young father and the difficulties he faced, including working in a factory, living in challenging conditions, and feeling uncertain about his future. However, he persevered and was motivated to provide a better life for his daughter. Through personal growth, self-education, and embracing opportunities in sales and entrepreneurship, he started making progress and building resilience, leading to the establishment of successful businesses.
Mindset Shift and Learning Marketing Skills
The speaker emphasizes the importance of mindset in entrepreneurship. He describes a pivotal moment when he took full accountability for his life, realizing that he had the power to change his circumstances. With this shift, he developed a strong work ethic and a hunger to learn. Utilizing online resources, he taught himself marketing and advertising skills, particularly focused on Facebook ads. Through trial and error, he honed his marketing abilities and discovered effective strategies that led to the growth of his businesses.
The Power of Targeting Specific Audiences
The speaker discusses the importance of targeting specific audiences in marketing. Recognizing that different demographics have different preferences, the speaker emphasizes the need to tailor advertising efforts to the interests and media consumption habits of the intended audience. By focusing on platforms and content that resonate with the target demographic, such as Love and Hip Hop or BET for the African American community, the speaker was able to optimize ad spend and achieve better conversion rates. The key takeaway is to constantly analyze and adapt marketing strategies based on what works and what doesn't for different subsections of the target audience.
Finding Your Edge and the Power of Self-belief
The episode highlights the importance of discovering one's unique edge and leveraging it for success. The speaker shares their experience of self-discovery, acknowledging that it took time and self-awareness to identify their strengths and talents, such as creating viral content and ads. They stress the significance of being authentic and true to oneself, as well as embracing the power of self-belief and positive affirmations. Additionally, the speaker emphasizes the need for constant learning and reprogramming of limiting beliefs, allowing individuals to overcome self-sabotage and forgive themselves for past mistakes. The message conveyed is that finding and embracing one's edge, coupled with self-belief and continuous growth, can pave the way to achieving goals and success.
This week we have Tez Akram on the podcast. A 24 year old multimillionaire who at one point he was homeless taking care of his young daughter before he turned his life around to build several successful clothing businesses. Tez has mastered content and marketing in this digital age and in todays episode he shares his story:
Timestamps
1:05 Successful entrepreneur's journey from teen dad to millionaire.
7:48 Inspirational story for those feeling demoralized.
11:44 Mind shift: change habits, make decisions, discipline.
17:58 Struggles, faith, gratitude, and self-confidence in life.
23:51 Gamers make great entrepreneurs
36:20 Solving bigger problems for more money.
42:21 Religion changed my life
47:54 Self-awareness shapes actions, influences persist despite temptation.
50:56 Life is fleeting; words can inspire growth.
54:30 Childhood experiences affect self-forgiveness
1:05:13 The value of finding the right woman to be your partner