The World Football Summit Podcast E11 - How LaLiga is helping grow the African Football Industry w/ Marcos Pelegrin
Oct 20, 2022
37:39
This week Marcos Pelegrin, Managing Director of LaLiga in Africa, visits The World Football Summit Podcast to share an overview of the role of LaLiga in Africa. We discuss:
- Who is the fan of LaLiga in Africa?
- How consumption of sports content is growing across all channels.
- Why the football industry needs Africa if it wants to unlock the next level of growth
- What he has learned from the different partnerships and projects LaLiga has been able to develop in the region
- The evolution of the African football industry, his thoughts for what is yet to come, and challenges that need to be overcome
- And much more!
This was a great conversation that helps get a glimpse into the potential Africa can play in the global football scene. Enjoy!
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You can now buy your ticket for World Football Summit Africa, in Durban (South Africa) on November 16-17, 2022.