The Prof G Pod with Scott Galloway How Media Companies Are Staying Relevant + What Makes a Great CEO – With Alan Murray
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Dec 21, 2022 Alan Murray, CEO of Fortune Media and author of Tomorrow's Capitalist, dives into the world of stakeholder capitalism and the attributes of successful CEOs. He highlights how intangible assets like employee engagement are vital for corporate value today. The discussion also contrasts leadership styles among notable CEOs, from Doug McMillan's transformative approach at Walmart to the controversies surrounding Bob Chapik at Disney. Additionally, Murray explores how traditional media must adapt to the digital age, focusing on partnerships and diversifying revenue.
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Stakeholder Capitalism's Rise
- Stakeholder capitalism has dramatically changed how business leaders view their roles and responsibilities.
- This shift involves increased focus on employees, society, and the environment, marked by a rise in net-zero commitments.
Employee-Driven Change
- The shift towards stakeholder capitalism is primarily driven by employees, not consumers.
- This is because human capital, including employee satisfaction and intellectual property, now drives more value than physical assets.
Shifting Value Drivers
- The value of companies has shifted from physical assets to intangible assets like intellectual property and employee relationships.
- This makes employees more important than ever, driving corporate social responsibility initiatives.
