Breakthrough Marketing Secrets Customer Relationship Maximization Through Hand-Written Notes with Rick Elmore of SimplyNoted
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🏆 Roy Furr, Fractional CMO for Direct Response Marketers
When’s the last time you got a hand-written note?
Maybe for your birthday. But even then, they’re rare. And cherished.
That’s why when a hand-written note shows up in the mail, 99.2% of people open them.
(Seriously, who are the other .8%?!)
Just in case you don’t know, that’s an off-the-charts open rate, especially when you use the same format for business-oriented direct mail.
AND, they’re powerful.
They create a connection with your customers that leads to more repeat business, referrals, and a higher lifetime value.
BUT…
Let’s admit, sending a bunch of handwritten notes is tedious and tiring enough that it doesn’t usually happen.
That’s why today’s guest — Rick Elmore, founder of Simply Noted — invented high-tech robots that actually do the writing bit for you.
And now he’s even using AI as a writing assist tool.
So you can quickly and easily turn your intention to send a handwritten note into a scalable system that does it automatically.
It’s super cool technology and if you have a single creative neuron in your brain you’re going to have a ton of ideas from the interview…
Rick Elmore of Simply Noted on Customer Relationship Maximization Through Hand-Written Notes
Yours for bigger breakthroughs,
Roy Furr