Dot Social How the Open Social Web Will Change Everything, with Bluesky’s Jay Graber
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Oct 1, 2024 
Jay Graber, founder and CEO of Bluesky, dives into the exciting journey of transforming social media from a Twitter offshoot to a game-changing independent platform. She discusses the urgent need for decentralization in today's social media landscape, emphasizing user empowerment and innovation. Graber tackles the intricacies of digital identity and the push for standardized decentralized IDs. The podcast also explores custom feeds, bridging social protocols, and reclaiming user control, all aimed at fostering a more open and integrated online experience.
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Blue Sky's Origin
- Blue Sky began as a Twitter project in 2019, aiming to decentralize social media protocols.
- Jay Graber, an outside expert, joined and later led the project, spinning it out into an independent company.
Decentralization's Rise
- Decentralized social media gained prominence after Elon Musk's Twitter takeover.
- This highlighted the vulnerability of centralized platforms to sudden shifts in ownership and control.
Decentralization's Benefits
- Decentralization not only mitigates risks like censorship but also fosters innovation.
- Open protocols, like the web, encourage diverse experimentation and development.