
On Your Terms® 263. How to Grow Your Email List (Series #1)
Nov 3, 2025
Struggling with stagnant email list growth? Discover why a mindset shift is crucial for success. Learn to define the purpose of your newsletters and how to audit your current strategy for leaks. Sam reveals strategies for promoting your freebies in the right places and stresses the importance of consistency in messaging. Gain insights on reversing content to engage sign-ups and integrating email growth into partnerships. Each actionable tip is designed to boost your list while giving you back valuable time.
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Transcript
Episode notes
Mindset First, Tactics Second
- Email list growth is primarily a mindset, not a hack or tech fix.
- Prioritizing the list shapes decisions across your business and prevents traffic leaks.
From Personal Habit To Company Mantra
- Sam describes how she instinctively prioritized email from early days and later had to explain it to her team.
- That phrase became a company mantra: all roads lead to the email list.
Declare Email Growth As A Priority
- Declare email list growth as a priority and write it down to make it real.
- Treat email like a core business goal when setting time, content, and resources.
