Hosts Jorie Munroe, Leslie Green, Ariel Boswell, and Jon Dick dive into analyzing successful pitches on Shark Tank like Squatty Potty, discussing marketing strategies, negotiation tactics, and the importance of maintaining momentum post-deal. They also explore cost per acquisition, craft kit businesses, and the success and potential of products like Wubbles.
Squatty Potty impressed the Sharks with its innovative toilet design solution, despite facing skepticism about its educational sales approach.
Wubbles secured a deal with Lori and Mark due to their transparency, strong financials, and emphasis on educational value.
Deep dives
Squatty Potty: A Transformative Bathroom Solution
Squatty Potty, a product designed to improve the sitting position on the toilet, impressed the Sharks by addressing common issues with American toilet designs. The founders, a son and mom duo, presented a $350,000 ask for a 5% equity stake, valuing their business at $7 million. The product's anatomical explanation and revenue growth from $1 million to a projected $7 million caught the Shark's attention, but some skepticism arose regarding its educational sale nature.
Zips: On-the-Go Wine Packaging Innovation
Zips, a single-serve wine company featuring sturdy packaging, failed to impress the Sharks with its confusing pitch and unclear business strategy. Seeking $2.5 million for a 10% stake, valuing the company at $25 million, Zips aimed for retail and licensing opportunities. Despite interest from Kevin and a license deal with a large winery, Zips ultimately closed a deal with Kevin for a potential entry into Costco.
Wubbles: Crafting Education with Strong Business Potential
Wubbles, offering crochet beginner kits and an online crafting platform, garnered attention for its educational approach and market potential. Seeking $250,000 for a 5% stake, valuing the company at $2.5 million, Wubbles emphasized its educational value and brand trust. The founders' transparency and strong financials, including a high customer lifetime value and low cost per acquisition, led them to strike a deal with Lori and Mark for $450,000 for a 6% stake.
In this episode, Pierce premiers a new podcast from Hubspot. They just launched a Shark Tank Rewatch podcast called Another Bite where they will be breaking down Shark Tank episodes, offering their own unique thoughts, brainstorming spin-off companies, and much more.
Hosted by Jorie Munroe, Leslie Green, Ariel Boswell, and Jon Dick.