Now is the time to start redirecting our gaze from competitions and accomplishing greatness on a stage serving judges that do not matter to our shops, and refocusing our attention on the judges that truly matter. Our customers. 

Today on Shift Break we will be talking about the phrase "Every customer is a judge". I used to hear it being spoken when I was involved in competitions in the early 2000s. How can we use the same energy we would put into a championship performance on behalf of of the customer and the experience they have in our shop?

Related episodes: 

• 340 : Encore Episode of “10 Reasons to Love the Customer”!
• 298 : A Trophy, or Atrophy? 
• 151 : How to Respond and React to Negative Feedback : 5 Step Process
• 259 : Solving Toxic Customer Service Culture
• 181 : Organizational Self-Knowledge
• Icing on the Cake: Competitions vs. the Shop

ATTENTION CAFE OWNERS w/ 2+ Years of running your brick and mortar....

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LOOKING FOR A COMMUNITY OF SUPPORT, ACCOUNTABILITY, INSIGHT, AND ENCOURAGEMENT? 

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The Key Holder Coaching Group master-mind are now taking new applicants for our 4th cohort launching in march! 

Click below to fill out your application now!

KEY HOLDER COACHING APPLICATION

INTERESTED IN CONSULTING AND COACHING?

If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email 

chris@keystothshop.com

of book a free call now: 

https://calendly.com/chrisdeferio/30min 

Thank you to out sponsors!

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