El Show de Superhábitos

Cómo dejar de ser invisible y posicionarte como experto en 90 días [#574]

Sep 1, 2025
Discover how to transform into a credible expert in just 90 days! The conversation delves into the importance of building trust through credibility indicators and how traditional degrees may not be as vital as we think. Learn practical strategies for personal branding, establishing an online presence, and leveraging testimonials to enhance visibility. There are also insights on securing speaking engagements to boost your authority and engage with your community. Don't miss tips on avoiding common pitfalls after gaining credibility!
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ANECDOTE

First Ugly Comment On A '90 Days' Post

  • In 2014 a blog post about becoming an expert in 90 days drew an angry comment that hit the hosts hard.
  • Matti says the episode aims to clarify that positioning as an expert isn't about lying but about communicating real value.
INSIGHT

Credibility Signals Multiply Real Expertise

  • Credibility indicators are quick signals people use to decide who to trust.
  • Pairing real expertise with those indicators makes a business scalable and sustainable.
ADVICE

Fix The Basic Credibility Checklist Fast

  • Get basic credibility elements in place: professional photo, website, logo, and email.
  • These basics unblock conversations and stop potential clients from discarding you instantly.
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