In this episode of Productive Joy, Dr. Christie welcomes Celi Arias, a dynamic entrepreneur and business coach. Celi shares her inspiring story from starting her first business at the tender age of 11, inspired by the Babysitters Club, to becoming a successful business strategist.

She stresses the importance of creating a custom business strategy tailored to individual needs, focusing on simplicity and efficiency. Celi and Dr. Christie also discuss the significance of setting boundaries and embracing constraints as opportunities for growth, and give practical business insights and inspiring stories of resilience and innovation.Episode Highlights:

00:24 Meet Celi Arias

01:21 Celi's Early Entrepreneurial Journey

05:55 Building a Custom Business Strategy

11:27 Balancing Work and Motherhood

16:52 The Importance of Purpose

18:20 Understanding the Audience

18:34 Balancing Family and Business

19:00 Growth Strategies and Tools

19:52 Defining Your Business Goals

20:13 Avoiding Common Pitfalls

22:03 Learning from Successful Brands

24:32 Creating a Unique Strategy

25:10 Embracing Authenticity

26:05 Connecting with the Speaker

28:40 Rapid Fire Questions

30:55 Final Takeaways

Find More about the magnificent Celi Arias

Dr. Christie McMullen⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is a best-selling author and 24-year educator turned entrepreneur who can help you make work fun! She has worked with thousands of adults in multiple industries at organizations like Aetna, ReMax, Solaris, and RISE to improve human interactions.

With a master's and doctorate in Educational Leadership and two and a half decades of practical experience she is able to connect with CEOs, directors, educators, salespeople, and everyone in between.

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