"Toning" and "tightening" are misleading terms to describe an exercise program. In this episode, we discuss why these terms are used in fitness marketing and what is actually happening to create a "toned aesthetic." 

1:48: “But I just want to tone up” and the fitness marketing behind this desire
3:54: what are “toning” workouts?
5:00: Reasons why the workouts themselves are not contributing to significant fat loss
5:15: Seeing fat loss when you first increase your activity level
6:18: Should you be “mixing up” your routine?
6:40: Muscle hypertrophy and progressive overload 
8:19: Soreness does not equal effectiveness
9:19: Viewing exercise as “fat burning” as opposed to “muscle building” can set you up for long-term issues 
10:09: Fat loss happens systemically 
10:58: Systemic fat loss occurs with changes in nutrition 
12:25: Our bodies respond differently to diet and exercise
13:50: What to look out for when choosing an exercise program 
15:19: Separating marketing from reality 

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