B2B Content Show: A Podcast About the How, What, and Why of B2B Content Marketing cover image

B2B Content Show: A Podcast About the How, What, and Why of B2B Content Marketing

Using humor to connect with your audience w/ Kari Hanson

Oct 7, 2021
16:53

Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, talks with Kari Hanson, VP of Marketing at Spiro, a sales platform designed for supply chain.

Highlights:

  • Why Spiro is trying to kill the CRM
  • Why it’s worth marketing to end users
  • Using humor and inside jokes to attract readers

Learn more about Spiro

Connect with guest on LinkedIn

The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.



Hosted on Acast. See acast.com/privacy for more information.

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