
The Peter McCormack Show #124 - Zia Yusuf - We Have One Shot to Fix Britain
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Oct 30, 2025 Zia Yusuf, a key strategist with Reform UK focusing on policies for economic, immigration, and state reform, returns to share insights on Britain's challenges. He highlights why Britain is struggling to attract investment, the implications of wealth flight, and the need for effective immigration policies. Zia critiques current energy policies and advocates for a reformed taxation system. He also expresses his ambition to run for Parliament, emphasizing the urgency of revitalizing Britain’s economy and restoring public faith in governance.
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Keffili Shock And Voter Betrayal
- Yusuf recounts Keffili where Reform rose from 1.7% to 36% but still lost.
- He describes lifelong Labour voters feeling betrayed on the doorstep.
Poll Methods Understate New Parties
- Yusuf says pollsters understate insurgent parties by pegging respondents to past votes.
- He argues methodology, not shy voting, explains Reform's polling gap.
One Chance To Reboot Britain
- Zia Yusuf argues Britain has one generational shot to reboot and restore national greatness.
- He warns current decline could become permanent without decisive reform.



