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What Next | Daily News and Analysis

TBD | Meet the Trump Campaign’s A.I. Guy

May 10, 2024
Global investigative journalist Garance Burke discusses the role of Brad Parscale in utilizing A.I. for political campaigns, focusing on his innovative strategies, concerns over misuse, and the transformation of campaigns with influencers. The podcast delves into the ethical debates surrounding A.I. in elections, highlighting Parscale's impact on Trump's campaign and the lack of regulations in the political AI arms race.
21:15

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Podcast summary created with Snipd AI

Quick takeaways

  • Brad Parscale leveraged AI for Trump's campaign success in 2016.
  • AI in political campaigns raises concerns about voter manipulation and ethics.

Deep dives

Brad Parscale's Rise in Digital Campaigning

Brad Parscale started as a web designer and transitioned into a key player in digital campaign operations, working on Donald Trump's successful 2016 presidential campaign. He utilized artificial intelligence and machine learning to customize emails, analyze voter sentiments, and amplify social media posts to reach conservative audiences globally.

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