If you can combine customer-centricity and innovation as a cultural mindset pervasive throughout your company, then you’ve really got a recipe for long-term success.
In this episode, I interview Dennis Geelen, Founder at Zero In and author of The Zero In Formula, about building customer-centric innovation into the company's cultural mindset.
Dennis and I also talked about:
- The 3 main components of customer experience
- Why indifference, not hate, is the opposite of love
- All things CCI and how it affects culture
- Calculating the lifetime value of your customers
- Reducing hunger and raising community love
Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog.
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The Customer Experience Podcast