#240: LaVelle Juan, CEO & Co-Founder, Brag House - Empowering Gen Z Connections through gaming and sport

Brag House is reshaping the college gaming landscape by blending community, culture, and casual esports into one inclusive platform. Focused on the Gen Z experience, the platform empowers casual gamers to connect, compete, and grow—while giving brands an authentic way to engage a generation that values voice, identity, and experience over hype.

LaVelle Juan, CEO and Co-Founder, brings a rare mix of athlete-driven grit and entrepreneurial innovation to Brag House’s mission. In this episode, he shares the company’s community-first approach, how language and identity drive connection, and why gaming is one of the most powerful tools to understand—and engage—the next generation.

Chapters:

01:11 – LaVelle's Journey: From Athlete to Entrepreneur

04:41 – Building Brag House: The Intersection of Sports and Gaming

07:18 – Community-First Approach: Authentic Engagement with Gen Z

11:21 – Innovative Activation Strategies for User Acquisition

13:29 – The Power of Language and Community Identity

17:15 – Monetizing Community: Balancing Authenticity and Revenue

22:09 – Understanding Gen Z: Behavioral Insights and Market Trends

26:22 – Future Vision: Expanding Brag House's Impact

30:50 – Advice for Entrepreneurs: Lessons from the Journey

LaVelle Juan: 🏠Website: https://www.braghouse.com/💼LinkedIn: https://www.linkedin.com/in/lavell-juan-bh/

Scott Garber: 🏠 Website: https://profluence.com 💼 LinkedIn: https://www.linkedin.com/in/sgarber40/