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In today’s episode, Steli and Hiten tackle branding for your startup. It’s a common assumption to think branding is important for ALL types of businesses. Steli and Hiten challenge this notion and explain why certain businesses need to focus more of their attention on their branding. They explain how your “branding” is different from your actual brand and outline why your copy is the best place to start to establish your company’s voice. Tune-in to find out whether branding should be your priority and how to tap into your strengths to create your brand.
The post 252: Startup Branding – Does It Matter and How to Do It Right appeared first on The Startup Chat with Steli & Hiten.