Ep70: Leveling Up ADHD Treatment: The Breakthrough Prescription Video Game for Adults

In this episode, we hear from Eddie Martucci, co-founder and CEO of Akili. In their own words, Akili Interactive is a leading digital health company combining scientific and clinical rigor with ingenuity of the tech industry to reinvent medicine.

In this episode, we cover:

• What factors have led to the increase in market demand for non-drug treatments for adult ADHD?
• How does Akili Interactive's prescription video game product, EndeavorRx, differ from traditional behavioral therapy for ADHD?
• What are the advantages and challenges of developing a digital therapeutic product that is available over-the-counter (OTC) without a prescription?
• How does the insurance coverage landscape impact the availability and adoption of digital therapeutics?
• What strategies does Akili Interactive employ to address the lack of awareness about digital therapeutics and their potential benefits?
• How does the user interface and experience of the EndeavorRx companion app, EndeavorRx Insight, contribute to higher compliance and better outcomes for families?
• How has Akili Interactive adapted and improved their commercial platform for scaling the distribution of their products?
• What advice does Eddie Martucci have for health executives?

Guest Links and Resources:

• Connect with Eddie Martucci on LinkedIn
• Visit Akili
• Season 1 Episode: Akili’s Revolutionary Digital Therapeutic with Eddie Martucci Co-Founder/CEO of Akili
• Episode PDF

Host Links:

• Connect with Eugene Borukhovich: Twitter | LinkedIn
• Connect with Chandana Fitzgerald, MD: Twitter | LinkedIn
• Connect with YourCoach.health: Website | Twitter
• Check out Shot of Digital Health with Eugene and Jim Joyce: Website | Podcast App
• HealthXL: Website | Twitter | Join an Event

Digital Therapeutics Podcast would not be possible without the support of leading DTx organizations. Thank you to:

> Presenting Partner: Amalgam Rx

> Contributing Partners and Sponsors: LSI | Bayer G4A | Lindus Health

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