Killer Innovations with Phil McKinney A Solution to the Innovation Journalism Problem
Previously on the show, we discussed the failure of innovation journalism in the modern day. To combat the failure of innovation journalism, we are launching The Innovators Network (TIN).
Founded upon the belief that innovation is essential to addressing the world’s most pressing problems, The Innovators Network wants to empower readers and inspire them to become agents of change. We will provide them with the information needed to make informed decisions around innovations.
Innovation Journalism
We believe that excellent innovation journalism should be three things:
- Solution-oriented – Telling the whole story behind an innovation while sharing the problem the solution will solve.
- Human-centered – Focused on the people behind the innovation and how it affects their lives.
- Actionable – Providing readers with the information they can use to make decisions in their own lives.
What’s New?
The Innovators Network’s content will sport a variety of topics, including but not limited to: health care, transportation, energy, education, food, manufacturing, and information technology. To ensure the quality of our content, we have already attracted support from leading contributors such as Emmy Award-winning journalist Kym McNicholas. All my content will now be available on The Innovators Network. Our network of external contributors will now include journalists, analysts, industry experts, and thought leaders from various organizations. This change allows us to provide comprehensive and accurate innovation coverage.
TIN Digital Content Platform
The digital content platform has three main components:
- The Innovators Network website features original and syndicated articles, interviews, videos, and podcasts on innovation.
- A weekly newsletter will bring the best innovation content to your inbox.
- Social media accounts such as Twitter, Facebook, Instagram, and LinkedIn will provide essential updates on innovations.
The TIN website launches today, so check it out! Watch out for the weekly newsletter sent out in the following weeks. You can sign up at the bottom of the TIN website. The social media accounts are already active.
To know more about innovation journalism and The Innovators Network, listen to this week's show: A Solution to the Innovation Journalism Problem.