Ep.182 ~ 0 to $260,000 in One Year ~ Casey Ames

On today’s episode, we are joined by Casey Ames the founder of Harkla. Harkla is a newer business that focuses on creating and delivering high-quality products for special-needs children and children with Autism. Today, Casey shares about his journey starting and growing Harkla for the past fourteen months. Harkla and Casey have experienced a rapid spike in growth their first year hitting $260,000 in revenue. Casey shares the up’s and down’s of this story and we wrap up the podcast learning about Casey’s thought on why we should avoid famous 10,000-hour rule. “The foundation of a good sales funnel is good copywriting.” Casey Ames 03:50: Starting Harkla 09:59: Experiencing Rapid Growth in Year 1 12:57: Handling Year 2 and Lessons Learned From Year 1 13:53: On Harkla’s First Hire 16:45: Growing a Facebook Group 18:29: Tips on Advertising on Google 19:43: Casey on Sales Funnel Creation 24:14: Why You Should Avoid the 10,000 Rule “Look at the top rated critical review on Amazon. It is usually the most intelligent review” Casey Ames Honorable Mentions: Chris Guthrie http://upfuel.com ‘The Four Hour Work Week’ by Tim Ferriss Podcast – The Tim Ferriss Show Drew Sanocki Nerd Marketing http://www.nerdmarketing.com/ “Why You Should Ignore the 10,000 Rule’ by Casey Ames http://caseyames.com/10000-hour-rule/ Contact Info: Twitter https://twitter.com/caseyames https://harkla.co/ https://www.facebook.com/harklaproducts Subscribe to our podcast on iTunes https://itunes.apple.com/us/podcast/entrepreneur-house-live-in/id1069958541?mt=2