The Future of Content podcast Episode 49 – How to Get the Most Out of AI with Sebastianna Skalisky
Generative AI is transforming how we interact with content — but are we using it efficiently?
In this episode, we’re joined by Sebastianna Skalisky, Content Strategist at Four Kitchens, to explore how organizations can optimize their content for AI-powered tools — making them more accurate, cost-effective, and useful.
We discuss:
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How we built a ChatGPT-style chatbot for a major university using retrieval-augmented generation (RAG) to provide precise, reliable answers.
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Why structured content is critical — and how AI struggles with unorganized, outdated information.
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What token budgets are, why they matter, and how they impact both cost and performance.
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How AI’s disruptive nature is forcing organizations to finally clean up their messy, outdated content.
Tune in to learn how to get the most out of AI — and why better content leads to better results.
Ready to learn more?
About Four Kitchens
AI, content strategy, design systems… Keeping pace with the web is hard. We’re here to help.
We help some of the world’s most forward-thinking organizations build digital platforms that stand out and stay relevant. Whether you’re looking for a complete redesign, long-term support, or an extension of your team, we’re here to help you succeed today and lead tomorrow.
Learn more about how Four Kitchens is creating the future of content.