What does “product-led” really mean, and how can you leverage it in your personal practice and throughout your organization? Terrence Liverpool has some answers on these topics.
In this episode of Product Momentum, Sean and Paul catch up with Terrence Liverpool
, AVP, Consumer Bank Digital Product Manager at Synchrony Bank. Terrence is an innovator who brings a wealth of insights that come from working across the digital sector, at companies such as Comedy Central and Nasdaq. He identifies as both an intrapreneur and an entrepreneur and he shares how product ownership is central to both of these roles.
Terrence also draws our attention to another key skill for product managers: intuition. He encourages PMs to question decisions that are made and then “dig deeper to get the story behind it all.” With changing business goals, it is important to continually refocus on the big picture and evaluate how short-term decisions impact your long-term goals.
Tune in to this episode to hear all of Terrence’s insights, plus more on:
- Sustaining two-way communication with stakeholders to prioritize the user experience
- Leveraging your organization’s core values to guide long-term goals
- Promoting customer advocacy through innovation
- Choosing the processes that work best for your organization
