Wantrepreneur to Entrepreneur | Start and Grow Your Own Business 1077: Revolutionizing CUSTOMER CONNECTIONS through DIGITAL SIGNAGE w/ Jason Roberts
Unlock the secrets of digital engagement with Jason Roberts, the visionary founder and CEO of SecureConnect Solutions. Get ready to discover how Jason's passion for technology and his profound understanding of customer relationships have fueled his journey from sales professional to innovative entrepreneur. With over two decades of experience, Jason opens up about the pivotal moments that led him to focus on IT consulting, cybersecurity, and particularly, the dynamic world of digital signage. Learn how his products are not just changing spaces but transforming how businesses connect with their audience.
Imagine a world where digital signage is not just a tool but a revolution in customer engagement. Explore the versatility of the sleek Videri digital canvases, a game-changer in the field of visual storytelling. Unlike their traditional counterparts, these displays are lightweight and portable, making them perfect for dynamic environments like expos and retail stores. Jason shares the broader vision of technology as a key enabler for businesses, addressing entrepreneurial challenges with practical insights. Learn how these signs can boost sales, especially in visually-driven sectors like boating, by effectively communicating complex features with ease.
In our conversation, we also tackle how the COVID-19 pandemic reshaped the business landscape, highlighting the cost-effectiveness and creativity of digital signage. Jason sheds light on the advantages of cloud-based platforms for remote content management, allowing for seamless updates and significant long-term savings. Discover how digital signage can replace traditional print advertising with dynamic, easily updatable content that adapts to changing seasons and marketing strategies. With a supportive network and a mindset geared for growth, Jason emphasizes the importance of taking bold steps and embracing change—a testament to the transformative power of technology in both business and life.
ABOUT JASON
Jason Roberts is the founder and CEO of SecureConnect Solutions LLC, a company that empowers businesses with personalized, hands-on digital signage, IT consulting, and cybersecurity solutions. With over 20 years of experience in sales across various industries, including his role as Manager of Global Sales, Distribution, and Dealer Development, Jason understands the importance of building strong, lasting relationships and providing tailored solutions to meet unique business needs.
Driven by his passion for elevating others—whether it's brands, businesses, or individuals—Jason believes in the power of technology to solve problems and make life easier. A father of two, he is proud to balance his career with his commitment to family. Starting his own business would not have been possible without the unconditional support of his amazing wife, who fuels his entrepreneurial journey every day.
LINKS & RESOURCES