

#233- Facio Ergo Sum with Michael Alatsaris
This week’s episode reaches spots other podcasts miss as Payman sits down with dentist-turned-inventor Michael Alatsaris.
Michael shares his journey from a dissatisfied clinician and practice owner to a fulfilled product designer and entrepreneur, discussing the highs and lows of the painstaking process of bringing an innovative new toothbrush to market.
Enjoy!
In This Episode
00:02:30 - Choosing dentistry
00:06:40 - Practice purchase
00:16:25 - Challenges of practice ownership
00:22:25 - Exit
00:27:00 - Product design
00:30:50 - Problem-solution
00:38:25 - ErgoProx
00:44:00 - Prototyping and tooling
00:51:10 - Going to market
00:56:15 - Execution Vs ideation
01:03:40 - Challenging the status quo
01:05:35 - Blackbox thinking
01:08:10 - Marketing and trajectory
01:09:09 - Fantasy dinner party
01:12:02 - Last days and legacy
About Michael Alatsaris
Former dental practice owner Michael Alatsaris is the inventor of the ErgoProx toothbrush for cleaning mesial and distal surfaces next to spacing.