Julia Campbell, author, speaker, and digital strategist to mission-driven organizations, joins us to talk about the current state of social media, how nonprofits should be maximizing social channels, and the dos and don'ts on how to use social engagement for fundraising.

Julia wrote her book Storytelling in the Digital Age: A Guide for Nonprofits as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published this year.

Julia launched Social Media for Social Good Academy, the first online training course for nonprofit social media managers. She also founded and organizes the annual Nonprofit Social Media Summit, a live event for nonprofits.

www.jcsocialmarketing.com/firstdibs

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Julia Campbell On How Nonprofits Should Maximize Social Media