The Journal. Listeria, Liverwurst and the Family Feud at Boar's Head
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Oct 15, 2024 
Sarah Nassauer, a WSJ reporter, dives into the shocking family saga behind Boar's Head, uncovering a bitter feud between the Brunkhorsts and Bischofs. The conversation reveals how personal conflicts have marred the company's reputation and impact its operations. Nassauer also discusses the grave listeria outbreak linked to their products, leading to tragic consequences. Listeners will gain insights into the interplay of family dynamics, corporate governance issues, and the challenges faced by a family-run business in crisis.
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Boar's Head Origins
- Boar's Head, founded in 1905 by Frank Brunkhorst and his wife, began as a meat delivery service.
- The business expanded into production under Frank Jr. and Bruno Bischoff.
Family Tensions
- As Boar's Head grew and family involvement increased, conflicts arose over company division.
- These tensions, rooted in share allocation, trace back to the 1970s as a new generation entered.
Eric's Share Dispute
- Eric Bischoff's father's 25% stake didn't go directly to him after his passing.
- Family tradition dictated earning shares through company work.