#LinkedInLocal Taking your network to the next level

Welcome to episode 166, this week I have been inspired to spread the news about #LinkedInlocal, a movement that is gaining momentum around the world and it’s all about meeting your connections face to face.

More of that later but first….

Interesting Stuff I Saw This Week

• Windows Phone LinkedIn app no longer available for download How ironic! I suspect this will return when new Windows phones are released.
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• It’s probably not OK to send naked pictures on LinkedIn This is actually quite interesting because the employer is the one being sued. In theory this makes no sense because the account belongs to the individual but the flip side of that is that employers see it differently when someone resigns claiming their connections ‘belong’ to the company!
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• LinkedIn is the worst of social media. Should I delete my account? Well it’s hard to know where to start with this one! I’m not surprised by the quality of this piece of journalism. The British press has never been great but the demise of that industry has led to poorer journalistic standards year after year and it seems Australia must be the same!

Elle Hunt has been a journalist since she graduated in 2012 so I suspect she knows very little about how a business works - apart from a business that makes it’s money (less and less fortunately) by publishing garbage like this with clickbait headlines intended to drive advertising revenue…advertising we don’t wish to see.

Perhaps she might be better served changing careers into a business model that seeks to drive revenue and growth by developing relationships and genuinely providing a valuable product or service - perhaps then she would appreciate the benefits LinkedIn brings.

This was a bit of a rant I know so here are the main points I covered;

• All her source material came from Twitter
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• Despite posting on LinkedIn and getting about 10 comments, all positive she failed to quote any of them!
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• The amount of emails you receive is under your control. Check your settings Elle!
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• Poor research. Her figures are confusing at best, according to her Twitter has 680 million users!!
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• “LinkedIn is not a healthy environment” is a ridiculous statement, it’s what you make it so you make it unhealthy!
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• The term ‘spam’ seems to be used for anything that is remotely promotional these days
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• Posts appearing 4 weeks later is not usually an issue…this is NOT Twitter!
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• 160,000 posts a week, not 100,000. Do your research!
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• ‘My investigative foray’ is an interesting statement, perhaps Elle needs to research the work ‘investigative’
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• To cap it all the article finishes with a beg for money to prevent them ‘having to be behind a paywall’ No wonder you don’t want to be behind a paywall…no-one would pay for this crap!

LinkedIn Updates

Images can now be added to comments on desktop (it’s been on mobile for some time), simply click on the camera icon as seen below;

I doubt you will need to use this much but where appropriate, it can be quite handy and will often allow you to ‘lighten up’  thread with humour

Introductions are finally being rolled out on the desktop now.

Did you know you can now see the date you connected to someone in their contact and personal info sections?

#LinkedInLocal

I was first introduced to this idea by listener Anna Mcafee from Australia.

OK so the idea of networking offline is hardly new! The point here though is to take those connections you have made online and meet them offline. LinkedIn is so mainstream these days, the chances are that many of your neighbours will be on LinkedIn and I think it’s a great idea to arrange local meet-ups.

Anna talks about her recent experience in this great article

So why not organise your own event, it doesn’t have to be anything big, just 10-15 people meeting in a local pub or coffee house.

• Conduct a search for 1st tier connections in your area (try using your town/village as a keyword and then filter by your main location) and send a message to them all asking if they think it’s a good idea
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• Post using the #linkedinlocal hashtag promoting the idea and then again once you have enough interest and have a date organised.
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• Write up an article after the event and @mention everyone that was there.

This is exactly what Erik Eklund did in Brussels and he has now run two events. Listen to the podcast to hear how he went about it and what the results were.

Here is the post Erik published after his event;

Feel free to contact Erik on LinkedIn or you can email him at erikeklund@outlook.com

London #LinkedInLocal meet up on 22nd June.

Alexandra Galviz is also organising a #LinkedinLocal in London this week

Click on the image below for more details

Let me know if you need any help with this, let’s get this movement to gain more momentum and start shaking hands and meeting people

Question: I want to be able to add my linkedin profile link to my CV - I believe you can find a shortened link - how do I do this?

Answer: Your url is pretty easy to find but you might want to personalise your url first. This video explains how you do it.

Mentioned in this episode:

This show was created by the original host of the show, Mark Williams.