That Will Never Work #9: Every Great App Starts as a Great Idea
May 10, 2021
A CFO turned entrepreneur shares his innovative app idea, Dibbsi, which allows users to claim their desired gifts. The discussion dives into current challenges like tech setbacks and finding a co-founder. Marc emphasizes the importance of market validation and user behavior over traditional fundraising. They explore how Dibbsi stands out from existing platforms and the tough task of creating network effects. Finally, quick testing and evolving ideas dominate the conversation, encouraging a hands-on approach for success.
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Origin Story From A Jewelry Store
- Erik conceived Dibzy while CFO at a jewelry retailer because men often didn't know what ring to buy.
- He designed a wishlisting app where people can
Fake It To Test Demand Fast
- Do validate demand manually before building an app by faking the service and doing the matching yourself.
- Use manual experiments to learn user behavior, privacy issues, and conversion before hiring developers.
Why Unbuilt Simple Ideas Raise Flags
- If many people have thought of an idea but it hasn't been built, a hidden fundamental flaw likely exists.
- The simplest explanation for why an idea hasn't succeeded is often that it doesn't actually work in practice.