To create a good strategy, you need a vision. If the vision is inspiring and drives a significant purpose, chances are you have stronger bases to build a motivating strategy.

Simone started her product career in gambling! In Canada the government provided the service, which already had some nuances for strategy. At some point she felt the calling to do something more purposeful, that eventually led her to work on renewables, and finally at an ONG.

In this episode, we talked about:

How Simone used ProduxLabs Strategy Canvas to keep things visual and simple.
How politics,risk tolerance, and current success of the business model affects strategy and its stability or time horizon.
How organization size affects strategy creation speed, and the level of information required for decisions.
How ONGs think about and understand the user and the competitive landscape differently.
Beyond prioritization frameworks: how it all boils down to collecting “evidence” and making sure people “get it” when talking about why something is a priority.

And much more!

You can find Simone on linkedin.

Remember that you can find more info and material on productdirection.co/podcast.

If you are eager to know more about product strategy, check out Product Direction: How to build successful products at scale with Strategy, Roadmaps, and OKRs

You can also contact or follow your host, Nacho Bassino, at productdirection.co (training, coaching, and more)

Ep #152: Leveraging Their Passion for the Environment to Grow Their SRI Focused RIA - The Careers of Courtney & Morgan Randstrom